Alison Miller
What is at the heart of an association? Its members! “Alone, we can do so little; together, we can do so much” – Helen Keller If you are like most associations, you employ an annual membership drive. These efforts can take many forms and be executed through various channels, while focusing on your association’s objectives…
Read MoreAs mentioned previously in part one, association partners – sponsors and exhibitors – provide immense value to our members through their thought leadership, products, and services, not just their financial support. As an association, we want to make sure we foster our partnerships for mutually beneficial results. Question: Do you just engage with your sponsors…
Read MoreOur partners – sponsors and exhibitors – provide immense value to our association members through their thought leadership, products, and services. As an association, we want to make sure we foster our partnerships for mutually beneficial results. As you continue to develop your partnership program, look at innovative methods to gather feedback, show appreciation and…
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