Jessica Campbell

Graphic of a person trying to explain association management

What is Association Management?

By Jessica Campbell / March 7, 2023

My mother asked me the other day, “what do you even do?” I’ve explained my work more times than I can count but she still had no idea what to tell her colleagues when they chatted about their children’s jobs. This is a common issue for those who work in association management, and especially for…

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Group Of People in a Meeting

Revitalize Your Association’s Membership Campaign PT 1

By Alison Miller and Jessica Campbell / August 10, 2022

What is at the heart of an association? Its members! “Alone, we can do so little; together, we can do so much” – Helen Keller If you are like most associations, you employ an annual membership drive. These efforts can take many forms and be executed through various channels, while focusing on your association’s objectives…

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