Association Management
For some lucky individuals, executive presence seems to be innate. These individuals act with authority, respond well under pressure, and easily engage with and inspire others. In short, they have an ability to inspire confidence. Yet, executive presence is not a trait. It is a cultivatable skill. What is “executive presence” exactly? Executive presence refers…
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My mother asked me the other day, “what do you even do?” I’ve explained my work more times than I can count but she still had no idea what to tell her colleagues when they chatted about their children’s jobs. This is a common issue for those who work in association management, and especially for…
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Associations can be an incredible resource for young professionals! Membership gives them tools for learning how to: But despite this, recruiting younger association members is sometimes a challenge! Believe it or not, Baby Boomers make up a larger percentage of association members than Millennials and Gen Z. While it’s great to have members of any…
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What is at the heart of an association? Its members! “Alone, we can do so little; together, we can do so much” – Helen Keller If you are like most associations, you employ an annual membership drive. These efforts can take many forms and be executed through various channels, while focusing on your association’s objectives…
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Many associations prioritize providing a great member experience first and foremost, at times allowing administrative challenges to fall to the wayside. However, when it comes to eLearning content administration, it’s worthwhile to optimize your back-end processes— not only will staff members feel better prepared for and secure completing their day-to-day tasks, but members will experience improved service…
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