Best Practices

Man Presenting to Crowd at Conference

6 Steps to Include in Your Conference Presentation Checklist

By Patti Schutte / January 3, 2023

As an association leader, you might have some public speaking experience from presenting at association meetings and other gatherings. Now, you’ve been invited to speak at a conference presentation. While this is an exciting new opportunity, conference presentations come with additional planning considerations to ensure your speech is engaging and effective.  This is where a…

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7 Reasons Your Association Should Be Socially Responsible

By Renee Zau / December 16, 2022

As an association, your job is to optimize your members’ business practices by offering resources and connections through industry contacts. Providing corporate social responsibility resources can also enhance your members’ visibility and social impact outside of your association. Corporate social responsibility, or CSR, is the idea that for-profit organizations have the obligation to support the…

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Photo of Business People Lined Up

5 Tips for Recruiting Younger Association Members

By / August 24, 2022

Associations can be an incredible resource for young professionals! Membership gives them tools for learning how to: But despite this, recruiting younger association members is sometimes a challenge! Believe it or not, Baby Boomers make up a larger percentage of association members than Millennials and Gen Z. While it’s great to have members of any…

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Group Of People in a Meeting

Revitalize Your Association’s Membership Campaign PT 1

By Alison Miller and Jessica Campbell / August 10, 2022

What is at the heart of an association? Its members! “Alone, we can do so little; together, we can do so much” – Helen Keller If you are like most associations, you employ an annual membership drive. These efforts can take many forms and be executed through various channels, while focusing on your association’s objectives…

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Piles of money leading up to a hand putting coins in a piggy bank

Earning Revenue at Your Association’s Events – 4 Ideas

By AMR Management Services / July 25, 2022

Planning an event is a cyclical process. Your event outcomes are determined in large part by your initial planning, and your initial planning should be guided by the outcomes of past events. This means examining your post-event data is critical for improving your events, and associations should focus their analysis on key metrics such as audience…

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