Community
Associations and their members should have a symbiotic relationship that benefits both groups equally. Your organization must keep members engaged by providing them with unique benefits and opportunities. In return, your members help keep your association operating by paying dues, participating in activities, and recommending your membership program to others. When your association provides valuable…
Association meetings are some of the most visible elements of the member experience. For many members, this is the only annual face-to-face experience with the association staff and their peers. Particularly post pandemic, with time and budgets becoming more compressed, these events take on an even more heighted importance. As association management professionals, my team…
Conferences are one of the most popular types of association events, and for good reason. They allow you to gather your member base together, discuss industry trends, swap helpful tips and advice, and, most importantly, build lasting relationships that will strengthen your community and help members take their careers to new heights. However, with so…
Associations are spaces where members from specific professions, fields, or industries can engage, network, and learn. Boards of Directors and association leaders want their associations to be inclusive and valuable experiences for all members. Sometimes, however, we may unintentionally do or say things that make people feel excluded. In our diverse world, associations must strive…
Amid challenging times for the healthcare industry, associations play a vital role in providing a community for healthcare professionals. Concerns like misinformation, staffing shortages, and public fears over artificial intelligence have tested the healthcare sector in recent years. Associations offer the stability and support healthcare professionals need to continue serving their patients effectively during this…