Conferences
Planning an event is a cyclical process. Your event outcomes are determined in large part by your initial planning, and your initial planning should be guided by the outcomes of past events. This means examining your post-event data is critical for improving your events, and associations should focus their analysis on key metrics such as audience…
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The Challenge The Nursing Organizations Alliance (NOA) has included an exhibit hall with its annual conference, the Fall Summit, every year since 2002. In November of 2012, NOA reached its highest number of exhibitors for a Fall Summit; a short five years later in November of 2017, the number of exhibitors had dropped by 38%,…
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The Challenge The National Association of State Chief Information Officers (NASCIO) planned an in-person Annual Conference in October of 2021 while the effects of the COVID-19 pandemic lingered. The NASCIO conference experience is one of networking and collaboration. The challenge for the team was delivering on the expectations of a NASCIO experience while keeping staff…
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Challenge –There is no shortage of tools to support association events in a digital environment and many include sophisticated networking and connection features to help build the community around a virtual event. In preparing for their 2021 Virtual Conference, the Association of Pedestrian & Bicycle Professionals selected and used an excellent virtual platform, but also knew that technology…
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The Challenge The National Association of State Chief Information Officers (NASCIO) provides its corporate members the opportunity to sponsor at two conferences each year – their Midyear and Annual Conferences. As the demand for the sponsorships have increased over the years, the association heard from their members that the buying process had become very stress-inducing as…
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