Membership
As an association, your job is to optimize your members’ business practices by offering resources and connections through industry contacts. Providing corporate social responsibility resources can also enhance your members’ visibility and social impact outside of your association. Corporate social responsibility, or CSR, is the idea that for-profit organizations have the obligation to support the…
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Associations can be an incredible resource for young professionals! Membership gives them tools for learning how to: But despite this, recruiting younger association members is sometimes a challenge! Believe it or not, Baby Boomers make up a larger percentage of association members than Millennials and Gen Z. While it’s great to have members of any…
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What is at the heart of an association? Its members! “Alone, we can do so little; together, we can do so much” – Helen Keller If you are like most associations, you employ an annual membership drive. These efforts can take many forms and be executed through various channels, while focusing on your association’s objectives…
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On one hand, it’s great that the demand has returned for in-person meetings and events. As association professionals we are ready to bring memberships back together for the community-building that is the vitality of associations and that can only be done when we meet face to face. At the same time, the demand for association…
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When you think about data, what comes to mind? Excel spreadsheets with rows upon rows of numbers that are hard to decipher? Pie charts, graphs and other types that just share those numbers in different ways? Whatever image is in your head, it’s probably very number focused. Data doesn’t have to be so stoic and…
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