Membership

Improving Engagement in your Online Community

By Olivia Hook / November 2, 2016

*Note: Some of the features mentioned below are specific to the Higher Logic community platform, but there are several other platforms with similar features. With the use of online communication collaboration platforms on the rise, the concern with member engagement is ever present among community managers. Our members are busy professionals, no matter their industry,…

Social Media Cheat Sheet

By Olivia Hook / November 15, 2015

How do you know which social media platform(s) in which your client should invest time and resources? With so many options out there, how do you decide where to start? It’s usually not smart to use every platform available to you, so here is a ‘social media for dummies’ rundown for the association world. FacebookIn…

Twitter, who? Getting started on Twitter with your client

By Olivia Hook / November 10, 2015

Social media has become ubiquitous in recent years, and Twitter, the current ‘king’ of social media has exploded. Twitter is no longer just a space for you to post what you had for lunch or what you think of the newest Star Wars movie. Twitter has become the interactive platform for corporate organizations and non-profits alike. Who…