Rebranding
The beginning of a new year marks a time when many people make positive changes. This year, the National Academies of Practice (NAP) launched a new logo, new color scheme, and new tagline that we are confident will bring positive energy to our mission of advancing inter-professional healthcare! Great organizational brands are often simple, but…
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The ChallengeAMR client-partner, the National Association of State Chief Information Officers, needed a new brand identity that was more modern and attuned to a leading-edge IT organization. It had been several years since NASCIO had reviewed their brand identity and the Executive Committee asked staff to bring a proposed branding redo for their review and…
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