Ruber Duckies In a row

From Black Friday Chaos to Single File Line: Organizing the Sponsor Registration Process

By Lisa Thompson / April 13, 2021

The Challenge The National Association of State Chief Information Officers (NASCIO) provides its corporate members the opportunity to sponsor at two conferences each year – their Midyear and Annual Conferences. As the demand for the sponsorships have increased over the years, the association heard from their members that the buying process had become very stress-inducing as…

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