Strategy
For many association leaders, a strategic plan is a must, while others are not so enthused. Perhaps they have had a past strategic planning experience that didn’t pan out well—or perhaps they don’t understand the potential positive effects of a well-developed strategic plan. What’s the Purpose? The purpose of a strategic plan is to provide…
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The Board of Directors plays a critical role in guiding an association towards its mission and goals. Board members bring a wealth of knowledge, experience, and expertise to the table, and engaging them effectively is essential for effective association management. However, keeping a board engaged can sometimes be challenging, especially with the demands and responsibilities…
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The power and benefit of design thinking in association conferences is well documented. But, as associations, are we taking design thinking and applying it to other areas of our education and professional development offerings as well? Using design thinking and a purposeful approach to education planning helps the association ensure that not only conferences and events, but content marketing…
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The ChallengeTo give strategic purpose to the National Association of State Procurement Officials (NASPO) Annual Conference. Like many associations, NASPO held an Annual Conference with positive satisfaction ratings from participants, but that didn’t always connect member attendees with their larger professional development needs from the organization. Even with the introduction of a new strategic plan,…
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In this blog post, AMR outlines the strategic planning process his company used to uncover trends that associations need to tackle now. Recently we published the first of a three-part series on emerging trends within the association community. As previously outlined, AMR’s research was based on the outcomes of several strategic planning sessions conducted by…
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